Meet Alice Williams, a renowned post-impressionist artist with a passion for gardening, painting, and her 60-year marriage. As her dedicated social media manager, I was tasked with expanding her online reach and connecting with a wider audience.
By deeply understanding Alice's unique brand identity and lifestyle, I developed a creative content strategy that resonated with her followers. Through engaging posts, captivating visuals, and strategic engagement, we successfully grew her Instagram following from 1,300 to over 30,700 in just six months.
To further extend her digital footprint, I launched a TikTok account for Alice. From the ground up, we cultivated a vibrant community of followers, amassing over 106,500 subscribers and generating millions of views and likes. This remarkable growth showcases the power of effective social media marketing in driving brand awareness and engagement.
Alice Williams, a renowned artist, was recently featured in People Magazine for a viral TikTok video of a portrait she painted of her granddaughter. The article delves into Alice's artistic journey and her unique bond with her granddaughter, Foster Mann, who serves as her social media and marketing manager. Together, they have formed an incredible partnership, working to elevate Alice's artistic legacy and share her work with the world.
Alice Williams collaborated with Piglet Bedding, a luxury linen bedding, sheet, and pajama company. The campaign featured a charming video of Alice and her husband enjoying their cozy home in Provence. The couple lounged in matching Piglet pajamas, sipped coffee, and relaxed on a bed adorned with soft Piglet linens. The video quickly gained popularity, amassing over 1.7 million views on TikTok and nearly 500,000 views on Instagram.
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